U.S. - Africa Business Bridge

ARTS, FASHION AND ENTERTAINMENT

U.S. - Africa Business Bridge

ARTS, FASHION AND ENTERTAINMENT

Cultural and creative industries are the second largest economic sector in Africa, generating annual revenues of more than $4 billion and employing more than 550,000 people. It’s rapidly becoming a major driver of sustainable economic growth and development. For example, Nollywood, Nigeria’s film industry, has grown by leaps and bounds over the past decade and is now second only to Bollywood in terms of film output. 

Cultural and creative industries are the second largest economic sector in Africa, generating annual revenues of more than $4 billion and employing more than 550,000 people. It’s rapidly becoming a major driver of sustainable economic growth and development. For example, Nollywood, Nigeria’s film industry, has grown by leaps and bounds over the past decade and is now second only to Bollywood in terms of film output. 

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